How the Rich Do It

Building Wealth through a Combination of Strategies.

John Cousins
8 min readJan 20, 2023

--

Photo by Vita Vilcina on Unsplash

Wealthy people get rich from a portfolio of small bets, owning businesses, acquiring real estate, creating digital assets, stock market investing, and building their network.

Wealthy people often acquire their wealth through a combination of different strategies rather than relying on one method. One common approach is to build a portfolio of small bets, which refers to investing in various opportunities to diversify risk and increase the chances of success. This strategy includes investing in different industries, markets, or asset classes.

Portfolio diversification is a strategy investors use to spread their investments across different asset classes, industries, and geographic regions to reduce risk and increase the chances of success. The idea is not to put all your eggs in one basket, so if one investment performs poorly, the overall portfolio is not significantly affected.

On the other hand, some investments will perform much better than anticipated or planned.

The power law is a statistical concept that refers to the observation that a small number of events or outcomes account for most of the results in a given system. For example, in venture capital, the power law applies to the distribution of returns from…

--

--