Easy is expensive

Easy comes at a price.

John Cousins
5 min readJan 31, 2023

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person struggling with rain of trash by DALL-E

Easy is expensive.

Choosing the path of least resistance is easy and comfortable in the present moment. But setting a low bar, or deferring things can have costly consequences.

Doing the easy thing or taking the easy path is kicking the can down the road. Sooner or later, the reckoning will arrive. The bills come due and must be paid. Fate says pay me now or pay me later.

Avoiding a simple task makes it more difficult, while delaying a difficult task makes it impossible.

Avoiding uncomfortable conversations builds resentment and animosity. Avoiding exercise and diet creates illness. Sticking your head in the sand makes you vulnerable. It’s the innovator’s dilemma.

Hard choices, easy life.

Easy choices, hard life.

Hercules had to perform twelve Labors, feats so difficult that they seemed impossible.

For Hercules, the choice was between vice and virtue, the easy way and the hard way, the well-trod path and the road less traveled.

Life will be difficult if you follow the easy path. Your life will be easy if you address and accomplish the difficult things.

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